Question 1

What are the different markets in which
        Google Doubleclick and
        Collective compete against each other?

Accepted Answer

Google Doubleclick and
        Collective compete against each other in
        the Ad Exchange, Ad Creative Management, Ad Network, Publisher Monetization.

Question 2

How does the market share of
        Google Doubleclick
        and Collective compare in the
        Ad Exchange market?

Accepted Answer

In the Ad Exchange market,
        Google Doubleclick has a
        88.04%
        market share in comparison to
        Collective’s
        0.00%.
        Since it has a better market share coverage,
        Google Doubleclick holds the
        1st
        spot in 6sense's Market Share Ranking Index for
        the Ad Exchange category, while
        Collective holds the
        14th spot.

Question 3

How many customers are acquired by
        Google Doubleclick and
        Collective in the
        Ad Exchange segment?

Accepted Answer

Google Doubleclick has
        796,509 customers and
        Collective has
        9 customers in the
        Ad Exchange
        segment. Google Doubleclick has
        796500 more customers than
        Collective in this category.

Question 4

What are the countries in which
        Google Doubleclick and
        Collective has more customers?

Accepted Answer

Google Doubleclick has more customers in United States, United Kingdom and Brazil.
Collective has more customers in United States, United Kingdom and Canada.

Google Doubleclick Vs Collective : In-Depth Comparison

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Comparing the customer bases of Google Doubleclick and Collective

Comparing the market share of Google Doubleclick and Collective

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