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Level Up: ABM’s Value to Sales

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Congrats on making it to level two! In level one, you learned the benefits and business value of adopting an account-based strategy. You may feel ready to go account-based, but have you convinced sales yet?

Sales team alignment is essential for building a successful account-based strategy. In this session, you’ll learn:

  • Why it matters to have your Sales team onboard when implementing an account-based strategy
  • How to sell your Sales leader on ABM – and why it adds value to Sales
  • How leaders at Service Express and QAD collaborate with Sales to drive a successful ABM strategy

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The 6sense Team

6sense helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team.