Jewel, a CFO and 2,500 B2B Marketers Walk Into a Room…

As the CFO of a software company, the prospect of attending a three-day B2B marketing conference can be daunting. Where do I fit in amid a sea of marketers? Fortunately, the SiriusDecisions 2017 [...]

The Day of the Fish: B2B ESP 2016 Recap

In the words of B2B ESP keynote speaker Andrew Davis, “Marketers are addicts – always chasing a high.” Whether it’s a spike in traffic from a website redesign, an increase in engagement [...]

MIT Technology Conference Recap: Artificial Intelligence Will Remove Ego from Tech

At the recent MIT Technology Conference on February 20, our founder and CEO Amanda Kahlow took the stage with a panel to discuss how artificial intelligence (AI) will change the face of the workplace.