Earlier this month, Brandon Butler of Network World interviewed Carlos Guestrin, Amazon Professor of Machine Learning at the University of Washington. The conversation made it clear that machine [...]
Meet Chris Gutierrez, 6sense's Chief Data Scientist. His sidekick is a rescue poodle-mix named Data who is known around the office as Little Data.
At 6sense, we believe we’ve entered the Data Age. New technology and data modeling techniques allow industry leaders to engage with data at scale like never before. “The difference we’re [...]
At 6sense, we recognize that whether it's asteroid data or buyer intent data, there exists a power for precise predictions that can change a company's marketing plan or save the planet. Finding [...]
Over the last six months, the predictive analytics space for B2B marketing and sales has seen a real positive spike in momentum from a vendor advancement and customer awareness perspective.
Michael Metz ran Web Marketing and Strategy at Cisco for 8 years from the late 90’s up to a few years ago. Mike (and his go to manager Helen Lechner) saw the promise data long before ‘big data’ [...]
There’s an awful lot of talk about data, and CMOs and CIOs of “intelligent enterprises” are wise to say, “Show me.” Data can prove or disprove hunches and shine a light on bad strategy or poor [...]
No single-channel solution can survive...Your buyers aren’t going to just one place -- the journey is complex, across many channels. We need to connect the dots across channels, build complex [...]
It’s not news that we are in the dawn of the machine intelligence era across all industries, all verticals. Artificial intelligence will disrupt every interaction, every industry, and will be at [...]