Leader of the Pack! Forrester Wave Results Revealed for Predictive Marketing

Forrester has just released The Forrester WaveTM: Predictive Marketing Analytics for B2B Marketers, Q2 2017. In the first report of its kind for the predictive marketing analytics space, [...]

Data: The New Business Currency in a Digital World – B2B ESP

The premier predictive intelligence summit, B2B ESP is one week away! As a continuation of our latest blog series, we took the pulse of the current state of personalization, the buyer lifecycle [...]

Content is King, Data is Queen – and Timing Holds the Court Together: B2B ESP

The premier predictive intelligence summit, B2B ESP is only three weeks away! To get ready for the event, we wanted to take the pulse of the current state of big data, predictive intelligence and [...]