ABM 101

With Kerry Cunningham
B2B Marketing Thought Leader

November 10th at 10AM PST/1PM EST

ABM is the hottest trend in marketing, but what does it really mean? ABM 101 will cover the basics of account-based marketing, answering questions like:

• What even is ABM?
• Why you should care about ABM?
• How do you implement account-based strategies at your organization?

We’ll wrap the session with a live Q&A session with Kerry!