Amanda Kahlow, 6sense CEO and founder, has earned a spot on FierceCMO’s list of “Women to Watch in B2B Marketing.”
70% of marketing teams are measured on marketing-generated revenue. Learn more about the realities facing modern B2B marketers.
Learn how a B2B data aggregator, a media agency and a major publisher build a marketing engine that targets, engages and converts prospects.
Forbes Insights Report on Data Driven and Customer Centric marketing uncovers a strong surge in executive interest for data-driven marketing and its impact on marketing initiatives.
Use these recent B2B marketing statistics to plan your strategies and initiatives for 2016.
B2B marketers are recognizing mar-tech as indispensable, but a gap still exists in understanding the role data plays in capitalizing on these burgeoning technologies.
DemandGen, Xactly and 6sense come together in a conversation about the realities of implementing and using predictive intelligence.